What is Web 3.0 and how will it influence data protection?
In recent years, internet users have experienced how the internet has evolved.
We have known Web 1.0 and 2.0 and now we are faced with the challenge of getting to know the functionalities of Web 3.0, which aims to revolutionize the internet and bring us closer to a third generation of the web, aimed above all at websites and applications.
In the following article we will see what novelties Web 3.0 intends to bring and whether it has implications in terms of data protection.
What is Web 3.0?
Web 3.0 is a version of the Internet that seeks to give us control over our information and is closely linked to the concept of the “Semantic Web”, which, in general terms, seeks to introduce a series of languages and procedures that can interpret certain characteristics of the user with the aim of offering a more personalized interface.
Although there is no consensus on the definition of this new term and its implications for the use of the web, there are certain characteristics that help us to give shape to this concept.
To speak of Web 3.0 is to approach the terms decentralization and consumer privacy. Technologies such as blockchain, NFT and cryptocurrencies are highly relevant in this respect.
Data protection in Web 3.0
Apparently, the aim of Web 3.0 is to protect user data to a greater or lesser extent through the implementation of blockchain technology. This innovation will allow greater control of data by the companies that use it, which may lead to greater privacy and transparency in online transactions.
It is also expected that it will not be necessary to provide a real identity, and to be able to browse anonymously, offering the user greater privacy.
In addition, Web 3.0 will become a large database, so the access and management of this data will be particularly relevant. Its aim is to ensure that two people searching the Internet for a product or service using the same keywords receive different results according to their personal profiles through artificial intelligence and blockchain.
However, we understand that measures are included in order to protect the data protection and privacy of users through new technologies but there is no clear structure about the measures implemented.
Web 3.0 use cases in data protection
The uses offered by Web 3.0 are expected to be more diverse and personalized. Among them, we can highlight intelligent search, the growth of new social networks, speed when searching for answers, better connectivity on different devices, access to three-dimensional Google Earth spaces, adaptation of web pages to any format, thus avoiding entering a web page and having it look bad and messy, among other novelties.
However, we have to bear in mind that Web 3.0 is still under development and we have to wait to be able to visualise how the technology will develop and what problems the impact of new technologies on Web 3.0 may generate.
Letslaw es una firma de abogados internacionales especializada en el derecho de los negocios.