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Transfers, mergers and changes of trademark domicile

Transfers, mergers and changes of trademark domicile

Are you thinking of transforming your brand? At Letslaw we accompany you in every step of your rebranding process. Whether you wish to transfer the ownership of your trademark, merge it with another, or simply give it a new name, our lawyers specialized in trademark transfer processes, trademark mergers, as well as trademark ownership and domicile changes will provide you with the legal advice you need. We understand the complexities of corporate transactions and will ensure a safe and efficient process.

Trademark transfer

The transfer of a trademark involves the change of ownership of the rights over a registered trademark. This can occur for a variety of reasons, such as:

  • Sale of a business: when a business is sold, the trademark is usually transferred to the new owner so that they can continue to use it.
  • Mergers and acquisitions: when two companies merge or one acquires another, trademarks may be integrated or transferred from one to the other.
  • Assignment of rights: an owner may assign its rights in a trademark to a third party, such as a licensee.

What does a trademark transfer involve?

  • Agreement between the parties: an agreement must be formalized by an lawyer specialized in trademark transfers, between the transferor (current owner) and the transferee (new owner), defining the conditions of the transfer.
  • Registration of the transfer: it is necessary to request the registration of the transfer before the corresponding patent and trademark office so that the change of ownership is recorded in the public registry.
  • Updating of documentation: all documents related to the trademark, such as certificates and licenses, must be updated to reflect the new owner.

Trademark mergers

Trademark mergers involve combining two or more trademarks into one. This may be necessary when:

  • Two companies merge: when merging, companies may decide to integrate their brands into one to create a stronger corporate identity.
  • A brand expands into new markets: a company may merge several regional brands into one global brand to simplify its marketing strategy.

What is involved in a trademark merger?

  • Brand analysis: A trademark merger lawyer evaluates the strengths and weaknesses of each brand to determine which brand will result from the merger.
  • Choice of trademark: the trademark that best represents the new entity is selected or a new trademark is created.
  • Registration of the new trademark: the new trademark must be registered with the corresponding patent and trademark office.

Change of name and domicile of a trademark

The change of name or domicile of a trademark may be necessary for several reasons, such as:

  • Rebranding: a company may decide to change its brand name to improve its image or adapt to a new market.
  • Change of registered domicile: if a company changes its registered address, it is necessary to update its trademark registration.

What does a change of name and trademark address involve?

  • Application for modification: an application must be filed with the Patent and Trademark Office to request the modification of the trademark data, which may be done by an attorney expert in trademark name and domicile changes.
  • Publication: the change of name or address will be published in the corresponding official gazette.
  • Documentation update: all documents related to the trademark must be updated to reflect the new data.

Why should you choose Letslaw to manage your trademarks?

  • Experience: we have a team of lawyers specialized in trademark transfers, mergers and changes of domicile, with extensive experience in handling corporate operations related to trademarks.
  • Knowledge of the legal framework: we are up to date with the latest legislative reforms and jurisprudence in trademark matters.
  • Personalized advice: we offer you a service tailored to your specific needs, guaranteeing the protection of your rights.
  • Efficiency: we streamline the procedures so that you can focus on your business.

What other services do we offer?

In addition to the services mentioned above, in Letslaw we also offer you:

  • Trademark registration: we help you register your trademarks at national and international level.
  • Trademark surveillance: we carry out periodic searches to detect possible infringements of your trademark rights.
  • Trademark licensing: we advise you on licensing the use of your trademark.
  • Trademark defense: we represent you in case of conflicts related to your trademark.

Contact us! Letslaw has a team of lawyers specialized in transfers, mergers, name changes and trademark ownership that will advise you on everything related to the management of your trademarks.

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