Advisory for Contests, Sweepstakes, and Online Gaming

Do you organize sweepstakes, contests, or online games? You need your legal ally! At Letslaw, we offer tailored legal and technical solutions to ensure your campaigns are successful and comply with business models revolving around the offering of games, contests, and sweepstakes via the internet. We also ensure their compliance with data protection laws and the law on information society services and electronic commerce, as well as all current regulations, to guarantee their proper development in accordance with the law.

We help companies prepare gaming campaigns to promote commercial actions and products. We are specialists in:

• Online gaming and sweepstakes law: comprehensive advice for the creation and development of games, contests, and sweepstakes on the internet, adapting to the Data Protection Law and the Law on Information Society Services and Electronic Commerce.
• Marketing and loyalty strategy: we design effective promotional campaigns to help you attract new customers and retain existing ones through sweepstakes, contests, and loyalty programs.
• Legal advice on project viability: we provide legal advice on the viability of projects and manage commercial campaigns linked to the games themselves. We ensure your campaigns are safe and transparent, promoting a positive user experience and complying with responsible gaming principles.

Our services:

• Drafting of legal bases: we prepare clear and concise legal bases, adapting them to the characteristics of your campaign and protocolizing them before a notary.
• Personal data processing: we advise on the processing of participants’ personal data.
• Tax advice: we assist in the tax settlement for awarded prizes and the payment of corresponding fees for conducting sweepstakes.
• Design of game mechanics: we study and propose different alternatives and means for conducting sweepstakes, contests, and online games with monetary prizes.
• Adaptation to social networks: we ensure your campaigns on Instagram, WhatsApp, Facebook, and other digital platforms comply with current regulations.
• Obtaining licenses: we help you obtain the necessary licenses and authorizations for conducting your campaigns.

At Letslaw, we offer a legal advisory service in the field of online gaming and contests, both nationally and internationally. We are familiar with global companies conducting campaigns for numerous markets and requiring specific strategies for each market. We provide our clients with a comprehensive analysis of all legal requirements necessary to conduct sweepstakes and contests in Spain and other countries appropriately.

If you need advice and guidance for any project or campaign that includes sweepstakes or contests, feel free to consult us without obligation.