News and articles about sweepstakes in Spain

International Sweepstakes

The organization of sweepstakes through Internet and Social Networks like Instagram or Facebook is one of the marketing resources most used by advertisers and media agencies to capture leads.

In fact, this is a very useful method to strengthen your company brand and get more visibility between the users.

However, we should consider that it is very important to respect the normative all around the world if we want to get our Brand safe before our competence and the different authorities.

In this article we will expose the main legal issues you must consider in this area.

RGPD y sorteos por internet

GDPR and Online Sweepstakes: 5 Things You Should Know

Do you know the techniques to ensure legal compliance in the development of sweepstakes on websites and social networks? We show you how to keep your online sweepstakes legal.

The legality of online sweepstakes

Promotions in webs and social networks are one of the main pillars of the commercial strategies of the brands. Sweepstakes’ organizers must know how to run online sweepstakes without breaking the law.

That is the reason why the legal bases that regulate the promotion constitute a fundamental part of the sweepstakes. These bases must be always available to users so those who want to participate and wish to read these legal bases can consult them at any time.